Branding, brochure design, advertising campaign. Completed at Village Design.
Branding and graphic design for The Point, Beaufort Homes stylish, multi-million pound housing complex, built on Bristol’s emerging waterfront.
In line with the complex’s nautical location, a simple but colourful brand icon was first designed to remember the sails of ships from days gone by. This, in turn, was then projected across company stationary, billboards, brochures, signage and packaging.
Further creative thinking around the brochure design led to the cutting into the individual pages to give them the impression of the appearance of sails along with capturing the essence of the word, The Point.
